See what's inside...
The Marketing App comes with over 55 theme cards packed with marketing concepts.
The Deck is divided into 4 quick reference sections (and a complete marketing interview section!)
- Understand your environment.
- Analyze the situation using available tools i.e. 4C's, 4P's.
- Evaluate using economic, quantative and research toolds to weigh alternatives, segment, target and position.
- Implement your marketing mix strategy to position your product/service successfully.