A Complete MBA Level Marketing Reference Tool!
The Marketing App comes with over 60 theme cards packed with marketing concepts.
The Deck is divided into 4 easy quick reference sections:
- Understand your environment.
- Analyze the situation using available tools i.e. 4Cs, 4Ps.
- Evaluate using economic, quantitative and research tools to weigh alternatives, segment, target and position.
- Implement your marketing mix strategy to position your product/service successfully.